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Negotiating with an S.O.B. — José I. Tobón
Personas difíciles y conflictos

Negotiating with an S.O.B.

A Survival Kit · Strategies for Negotiating with Difficult People

José Ignacio Tobón

$55.000 COP

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Idioma
English

¿Por qué leer este libro?

Along these lines, you'll find some advice on how to approach a tough negotiator, whom I'll refer to as the S.O.B. This negotiator is abrasive, difficult, abusive, unjust, rude, illogical, disrespectful, challenging, and self-centered. He is ruthless in his pursuit of his goals and has no hesitation about causing you or others inconveniences. He arouses vexing emotions in you, infringes on your rights, and makes you feel helpless. It would be better if you could use ethical and clever ways to mitigate the negative effects that the S.O.B. has on you.

José Ignacio Tobón

Sobre el autor

José Ignacio Tobón

Consultor, formador y autor en negociación. Sus libros llevan al papel el método que aplica con equipos directivos y comerciales.

  • #5 Global Guru of Negotiation 2026
  • Profesor en Porto Business School
  • +35 años dedicados a la negociación
  • +30 países donde ha dictado programas
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